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Marketing Manager Position

Based in Dublin, Ireland, CommSec deliver robust IT security services to our customers including:

  • A fully managed SIEM platform, operating a 24-7 Security Operations Centre (SOC) that is constantly monitoring our customer’s environment for risks and attacks
  • Our new managed vulnerability scanning service called CheckScan+
  • A range of security testing services that covers penetration testing, vulnerability assessments, application testing and mobile application assessments
  • Security audits and assessments aligned with industry standards including ISO 27001 and CyberEssentials.
  • Security solutions including:
    • Firewalls
    • IPS/IDS
    • Anti-malware
    • Email Gateway
    • Web Gateway
    • Deep-web monitoring
    • Security Awareness Training

Our core values of pride and integrity underpin everything that we do. We believe in delivering measurable value for money and empower our customers to operate more effectively.

Our highly skilled team help clients understand risks, identify vulnerabilities, and deliver critical cybersecurity solutions. We pride ourselves in our ability to manage complexities in a variety of industries to date.

Objectives of this Role

  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
  • Learn / Understand Commsec products and services
    • Professional services,
    • SOC /SIEM,
    • CheckScan+
    • Partner products e.g. Sophos, DUO, Cyber Risk Aware, Tessian
  • Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration.
  • Analyse customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
  • Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.
  • Knowledge of the IT security market in Ireland.
  • Improve Commsec branding, collateral.
  • Website design and improvements – work with web site developer
  • Work with other team members to develop content,
    • Brochures,
    • Technical white papers,
    • Videos
    • Presentations, webinars

Daily and Monthly Responsibilities

  • Working in partnership with the partners and internal team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
  • Conceptualise and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
  • Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
  • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimise accordingly
  • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

Marketing position specific tasks

  • Liaising and networking with consumers, suppliers, and colleagues.
  • Improve Commsec branding, collateral.
  • Website design and improvements – work with web site developer
  • Work with other team members to develop content,
    • Brochures,
    • Technical white papers,
    • Videos
    • Presentations, webinars
  • Promote Commsec SOC / SIEM and managed vulnerability scanning service Checkscan+
  • Work with sales team to identify target organisations, market segments.
  • Work with our suppliers e.g. Sophos, Tessian, Traced AT&T
  • Position these products with existing clients and target organisations
  • Qualified leads development
    • Webinars
    • Email campaign
    • Partner marketing
  • Promote Commsec Professional Services business

Digital marketing requirements

  • Digital marketing across social media platforms is an important customer engagement tool for our business. The person will manage content for e.g. LinkedIn, Twitter and manage platforms using Hootsuite for example.
  • Develop content
  • Manage campaigns across social media

Skills and Qualifications

  • Bachelor’s degree in marketing, business, or related field
  • Excellent written and verbal communication skills
  • Proven experience developing marketing plans and campaigns
  • Strong project management, multitasking, and decision-making skills
  • Metrics-driven marketing mind with eye for creativity
  • Experience with marketing automation and CRM tools

How to Apply

To apply, please send your CV with the role you are applying for clearly marked in the subject line to:[email protected]